Friday 22 January 2010

Initial Research into school and college magazines

School and College Magazines:
Most schools and colleges have magazines, they come in all different sorts. There are parents specified magazines or general magazines for both pupils and parents. They tend to have names that are somehow related to the school for example my school currently has a magazine called wyhigh, other magazine names include: highProfile, The review, Cool school.
There are currently no "all rounder" school magazines on the market, as in there isn't a a published magazine that apply to school children in general. This could be a potential gap in the market.This was just one example of a school magazine I found.

Target Audience:
There are a variety of different types of school system; 1st school, middle school and high school, alternatively there is prep school, prima
ry school and high school. After high school pupils have the opportunity to go onto further education 16+ such as 6th form and college.
This translates to ages from 4-18, such a wide audience would be impossible to cater for so I shall be focusing mainly on high school 11years-18years as they are the immediate market available to me, this will help with thoughts and feedback.


With such a vast amount of types of magazines and audiences i felt it would be appropriate to do some research into teen magazines aimed at 11-18 year olds. I felt it would be a good idea to research into female, male and unisex magazines.

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